NVFC Releases Social Media Toolkit for Volunteer Fire and EMS Departments
June 2, 2026
Social media is a way for volunteer fire and EMS organizations to engage directly with the community, share information, recruit new members, and showcase their initiatives. However, for departments without a communications expert, navigating the world of social media can be challenging.
To help departments communicate more effectively online, the National Volunteer Fire Council (NVFC) has created a Social Media Toolkit designed specifically for volunteer fire and EMS organizations.
The toolkit includes practical guidance and resources to help departments:
- Improve recruitment and retention messaging
- Build stronger community engagement
- Create more effective social media posts
- Develop a consistent department brand and voice
- Better understand analytics and what content performs best
- Navigate paid advertising and boosted posts
- Access templates, tips, and examples that save time
In addition to the toolkit, the NVFC provides additional resources to support social media efforts including on-demand training, ready-to-use graphics and videos, and sample social media policies.
Whether your department is just getting started on social media or looking to strengthen its online presence, the toolkit and resources are designed to provide simple, actionable support for volunteer responders.
Access the Social Media Toolkit and resources at www.nvfc.org/socialmedia.
